More people who are even based in the music industry are starting to discover this place, this is a good thing. It's good because it's healthy for the artists we house and them. It gives them an even break, a place to release to and since the movement #WEATNU itself serves the artist, they are indeed given opportunity to be on our label/s.
What artist refuses their work to be on internet radio? That's the idea, if you don't want to be on the label you can certainly be on the radio. No one pays dues here, not even one. When I set out to form We are the New Underground - I didn't know what to call it, it was this fire that burned hot in my soul for a while. I needed some way to present it.
I figured since this is the internet and social media had hashtags, we could become one ourselves and we did. That same spirit of comradery remains to this day and some of you carry the torch for us. You're the reason we continue and the reason we grow.
There was this circle of people I kept seeing in the music scene in 2012 onward, a strange pattern that continued. This circle became #WEATNU, those people are the roots of that circle - this thing goes way back and I started officially presenting the idea online around 2013 - it's hard to say, but I look back even back then I was posting artists work on twitter along with mine, long before others did that.
We had a family happening, some use call us #WEATNU family. I want to give us back that family.
We aren't growing by leaps and bounds, we never have, and those who were with us at one time, fell off because they found something else they were interested in. #WEATNU is the Internet's best hidden secret but those who find us are served greatly and appreciate it for a life time. This is our 12th year as a movement, and 11th year as a label, we're just getting started, we made it up that hill, now it's time to reap our reward.

